Want an Apple But Can Only Afford an Acer?

What Does a Simple Website Actually Cost?

The price of having a simple website designed and developed depends on many factors, including the number of pages you want your site to have, the complexity of the design, and what your goals are with the site (is it just to share information with clients or do you want to sell products through your website as well?). Regardless of how many features you want in your website, here’s an overview of how much some basic websites cost.

Ranges for the Easy – Basic Websites
A quick search online will show you the cost of a website varies wildly, so what’s the typical year cost of a simple website? In 2016, the average was around $2,000 – $5,000. Generally speaking, web design ranges from as little as a few hundred dollars for a basic platform to tens of thousands for a site with custom programming and creative content. The price is also determined by what your needs are: is it for business or personal use? Is it ecommerce enabled? These all have an impact on the price. Remember: You get what you pay for! If you don’t need anything complicated, sites like Wix can be great options because they’re inexpensive and easy to use. But if you’re looking for something more customized—perhaps even including some coding work—you’ll likely want to hire a professional designer/developer directly.

Ranges for Medium – Customized Web Sites
First, you’ll need to decide whether you want a customized website or one based on WordPress (or some other platform). Custom websites can range from $5000-$20000+, depending on what your website needs are. Do you want an e-commerce site? Do you want custom functionality and/or design? Do you need hosting? How about all of those things? Those things, plus others will affect your price range. A basic WordPress site starts at $60/year.

Ranges for Complex – Creative and SEO Websites
What is Custom? A custom website isn’t necessarily high-end—it’s just one that is tailored to your business, offers full functionality, and reflects your image. Additionally, most of these websites are hybrid sites, which mean they can be viewed on computers and mobile devices. For example, an ecommerce site typically requires responsive design so users can easily check out their products on any device. Lastly, web designers use WordPress as a foundation for many custom websites because it offers developers great flexibility in creating new features and functionality.

Ranges for Very Complex – Enterprise Solutions
The range of price for website development can be huge, depending on the website itself. On the low end, simple websites will only cost you the design time to create them. An average-sized site might cost $5,000 – $20,000 to design and build. And more complex sites may have million-dollar budgets that include custom hardware and software solutions. The cost of building a website is not just about how large it is; it also depends on what you need it to do. What Did Apple’s First Website Cost? Apple’s first website was created in 1996 by Mike Stern, who built it using basic HTML tables with plain text links. He put together 20 screenshots taken from Mac OS System 7 and laid out all of Apple’s products with text descriptions underneath each image. The page didn’t even use any CSS or Javascript! It took him about three weeks to develop at a cost of $1,200—which means if he had been working for minimum wage, his hourly rate would have been less than 50 cents an hour!

So what do I do now?
I am going to need to decide what kind of site I want, who I want it to appeal to, and what I can do with it. Once you’ve figured all that out, picking your site building platform should be pretty easy. What? I haven’t chosen what kind of site yet? Well then you will definitely need some help from my friend Google. Decide what sites you like to use, what features you like, and what you would want to have in your website if you were your own customer?

Your Site’s Ugly and Its Costing You Money (PART TWO)

Remember that cute little site you built several years ago? The one you spent so much time, energy, and money on? If it still looks like it did back then, it’s costing you money and you may be putting your business at risk of going out of business. Here’s why your website needs an upgrade and why your site could lose revenue if it doesn’t get an update soon.

The Cost of Rushing Your Website

Websites like Wix or Squarespace are nice to use. They make it really easy to get started, and they give you a lot of templates that look pretty good out of the box. But if you’re trying to build a site that matches your brand, it will cost you money in lost revenue down the road because it’s not your brand. It may save you some time up front, but they don’t teach you how to build sites yourself so when something breaks, or something needs changing (like a color update), or perhaps even just some content gets updated—you’re screwed. You need someone else (aka an expert) to fix your site if anything changes; often times for a hefty price tag! Now think about what happens if your business is booming? Suddenly, you have more customers coming through than ever before and things are getting hectic. If you’ve built your website on a platform like Wix or Squarespace (or any other DIY website builder), suddenly all those extra customers means you can’t keep up with support requests because now it requires more than one person to manage everything on these platforms. And then suddenly everything starts breaking left and right and customers start leaving because their experience isn’t great anymore…and suddenly, your company is out of business….all because of bad planning! This doesn’t mean you shouldn’t try DIY tools at all. In fact, we recommend them!

The Risk of Making Your Website Yourself

Many small businesses and solopreneurs think about making their website themselves to save money. While it can cost a few hundred dollars to outsource the design and development, you don’t want to be the site owner that is mocked as having an ugly website in today’s digital world. Look around at your favorite websites – they may have some initial awkwardness too but they didn’t have to waste their time trying to make the site look right. Designing a professional website can help build credibility for your business and give you peace of mind knowing your online presence is well-respected by potential customers and clients. Plus, it saves you time so you can focus on growing your business rather than maintaining an ugly site. Making your own website isn’t worth losing valuable time and revenue. The investment in hiring a professional web designer will pay off exponentially in more ways than one! Not only will you avoid any appearance of poor taste, you’ll gain more trust from those visiting your site due to its polished presentation.
And it doesn’t stop there; people judge books by their covers (your website) too! If you’re serious about creating a positive first impression with potential customers or clients, then invest in yourself with great branding elements like images or videos that illustrate what sets your company apart from others!

When Do You Hire a Website Designer

At some point in your company’s life cycle, you might find yourself asking how much does it cost to hire a website designer? Maybe your site has run its course. Maybe it looks just like all of your competitors. Or maybe you just don’t have time to figure out how to make it work for you. These are great reasons to find someone to take over your site and make it right—or if not right, better than what you have. There is no set answer as to when it’s time to hire a web designer or developer. Some businesses get by with basic sites that they build themselves, while others need more complex solutions that require professional assistance.

Your Site’s Ugly and Its Costing You Money (PART ONE)

Remember that cute little site you built several years ago? The one you spent so much time, energy, and money on? If it still looks like it did back then, it’s costing you money and you may be putting your business at risk of going out of business. Here’s why your website needs an upgrade and why your site could lose revenue if it doesn’t get an update soon.

The cost of bad design

We spend our days looking at websites. We interact with them, click around, leave behind a few cookies and clicks on ads. How we perceive those sites impacts their success—not just today but in years to come. It’s not only about ugly websites that have disappeared or about ugly websites that continue to succeed (though there are plenty of examples for both). Bad design leads to poor user experience which leads to lost business opportunities. An ugly website might never recover from an initial stumble; it could end up costing your business more than you think in lost revenue and lost credibility. A lot more than you may realize. For example, a study by Incapsula found that 64% of users will leave a site after three seconds if they find it difficult to navigate while research by Google shows how 47% of users abandon e-commerce sites if they don’t load within three seconds . Additionally, 50% of users will abandon a site if its pages take longer than four seconds to load . Those stats paint an ugly picture: People don’t want to deal with bad design because it costs them time and money. If your website is causing problems for potential customers , what does that mean for lost revenue? If 47% of people can’t even wait three seconds before abandoning an e-commerce site , what does that mean for lost sales?

The cost of out-of-date design

Many businesses are content to design a website that looks like other websites. But when your website looks exactly like all of your competitors, you’re not going to get much attention or generate many leads. An out-of-date design could be costing you sales; potential customers are likely to give up on converting if they’re drawn in by a substandard site. Worse still, outdated websites also put people off using your company altogether—think about how many times you’ve visited a website only to close it down because it felt dated or wasn’t engaging enough? When people experience frustration with an ugly website they generally won’t come back again. So, don’t lose out on business: keep your website looking current and functional. A recent study found that 73% of online shoppers say poor quality web design is one of their biggest pet peeves. It doesn’t matter whether you’re selling B2B or B2C goods and services, buyers need a visually stimulating shopping experience before parting with their cash. If your website doesn’t deliver, people will go elsewhere for their purchases (which isn’t good for business). With so many great templates available today, there really is no excuse for having an out-of-date website.

The chance you’ll go out of business

Due to how easily a business can go out of business, you should never skimp on creating an ugly website. An ugly website is worse than not having a website at all because it would cost you money as your revenue would continue to diminish over time. Once your site is built, if it doesn’t create profit for your business, you’re going to lose more money than what it cost to build. There are cases where sites have been designed by amateurs that cost businesses thousands of dollars that could have been easily avoided if they had just hired a professional. Build a clean, responsive website or don’t build one at all. Let potential customers judge your company with their own eyes before they even come in contact with any of your staff. An ugly website costs you money through lost revenue. How? By making people leave your site after 5 seconds due to how unappealing it looks; which means no conversion. Conversion is key to selling products online because that’s what gets cash into your pocket, plain and simple. If you have an old fashioned looking website people will leave without buying anything or filling out a form so that you can follow up with them later about their purchase.

Good Websites, Gone Bad.

How to tell if your website is bad

They all go bad at some point.

Before you open your doors to the public, it’s important to know if your website’s broken and fix it if it is. In this guide, we’ll tell you how to tell if your website is bad and give you some tips on how to fix it if it is. This guide was written with website owners in mind, but anyone interested in understanding more about the online space will find it helpful as well.

10 signs your website is bad

A great way to determine whether or not you need to call in a pro for website repairs is to look for some of these common issues. Here are 10 signs that your website may be broken and in need of an update.  If you spot one, don’t panic! Many problems can be fixed with a little work, but it’s best to get professional help if you’re not sure where to start. Check out our full list of website repair services here.

Your Site Loads Slowly

One of the leading causes of a broken website is a site that’s too big. Don’t let yours become one! To avoid being flagged as having a slow site, keep it under 1 MB in size and make sure its file size stays low after running compression. You can also make sure that graphics are smaller than 100KB; from there, you can use image optimization software such as TinyPNG or ImageOptim for better compression rates. When it comes to loading speeds, less really is more!

People Can’t Find You

Before you can start repairing or rebuilding a broken or damaged website, it’s important to determine why exactly it was broken in the first place. The reason might be that users couldn’t find you on search engines, they couldn’t read your site’s content because of layout problems, or they had a hard time navigating through all of its pages.

There Are Typos in Text Content

If you see typos, grammatical errors, or misspellings on a site, that site probably isn’t being maintained. Good webmasters are usually on top of their game, but mistakes do happen. If you spot any typos on a page—or if anything doesn’t seem right—it could mean that someone at that company isn’t doing his or her job. It could also be an indicator of a broken CMS (content management system) and/or broken links.

Broken Links and 404 Errors

404 errors happen when a user clicks on a broken link and lands on a page that doesn’t exist. If you have large amounts of 404 errors on your site, it can be an indication that you’re not updating or monitoring your pages correctly. Whether it’s for keywords or broken links, make sure to stay organized. If you want help managing it all, consider outsourcing some of these services (or hire somebody who knows what they are doing).

Badly Organized Design Elements

Is it easy for customers to find what they’re looking for? Is your site too busy and hard on their eyes? Before you decide that you need a redesign, look closely at these design elements. Even a new coat of paint may make all the difference.

Poorly Written, Missing, or Irrelevant Text

Fixing a poorly written, missing, or irrelevant text page can sometimes be as simple as updating the page’s content. If you want people to be able to find information on your site, make sure it’s available by adding text to pages that are blank or clearly irrelevant.

The Site Is Overwhelming (Too Much Information)

Perhaps you’ve crammed too much information onto a single page, overwhelming users and preventing them from accomplishing their goal. Or perhaps you don’t have enough on one page (or any pages) for people to figure out what you do. Website repairs are often best achieved by moving certain pages off-site or by adding new ones; often, though, it’s easiest just to delete old pages altogether and let natural link growth fill in any holes.

Outdated Marketing Messages and Calls-to-Action

Many business owners don’t realize it, but their marketing material may be broken. Does your site have calls-to-action that no longer make sense? Is there a message you have on every page of your site that doesn’t actually align with what you do? If so, it’s time for some quick website repairs. Head over to my Web Marketing World infographic to learn more about how and why outdated marketing messages and calls-to-action can ruin conversions.

Misspelling of Keywords in Search Engine Optimization (SEO)

A misspelling of a keyword when doing SEO can result in a broken website. If you’re seeing a 404 error page, it’s usually because of broken links or errors in HTML coding. To repair broken websites, try hiring an experienced web developer for a consultation or fix the problem yourself using online resources such as W3Schools and YouTube.

How a Bad Website Will Lose Your Business Money

A bad website will cost you customers, money and potentially your reputation. Why? You may be losing out on business to a competitor with a better looking website or maybe people are too scared of making a purchase from you because of a poorly designed website. Either way, it’s costing you money! Have someone take a look at your site for any potential problems that can hinder people from finding what they need or simply don’t want to deal with an ugly site. Even if nothing immediately comes up, knowing what changes would make things better will allow you as much time as needed in addressing those things when they do arise. Better to know now rather than later!